Job Summary
The Senior Graphic Designer, Digital is a creative leader responsible for designing compelling, on-brand digital creative across our website, email, paid media, and other digital touchpoints. This role owns digital design from concept through final file delivery — balancing strong visual design with usability, performance, and brand consistency.
This person brings a deep understanding of digital design best practices, responsive design principles, and web production, and thrives working cross-functionally with Brand, Marketing, UX/UI, Development, and Merchandising to deliver digital experiences that convert and delight customers.
Job Location
Remote: Legal residents of one of the following states: AK, AL, AR, AZ, CT, DE, FL, GA, IA, ID, IN, KS, KY, LA, MD, ME, MI, MN, MO, MS, MT, NC, ND, NE, NH, NM, NV, OH, OK, PA, SC, SD, TN, TX, UT, VA, VT, WI, WV, or WY
We only accept W-2 candidates, H-1B sponsorship is not available.
Responsibilities
Digital Design & Concept Development
- Lead the design of digital creative for website banners, landing pages, email campaigns, and paid digital ads
- Develop digital concepts that align with brand identity, campaign goals, and target customer
- Design across a variety of digital formats including web, email, social, and display advertising
- Translate brand guidelines and marketing objectives into cohesive, high-converting digital creative
- Collaborate with UX/UI and Development teams to ensure designs translate accurately into functional experiences
Production & Technical Execution
- Prepare and deliver production-ready files that meet web, email, and platform specifications
- Demonstrate working knowledge of responsive design principles across devices and screen sizes
- Manage visual consistency through the use of design systems, style guides, and component libraries
- Build and work within templates provided by Development and UX teams
- Conduct QA checks and address feedback on layout, functionality, and rendering across browsers/devices
Cross-Functional Collaboration
- Partner with Brand, Marketing, Merchandising, UX/UI, and Development throughout the design process
- Translate technical and business requirements into design solutions without compromising brand quality
- Present digital concepts and design rationale to internal stakeholders
- Collaborate with Development to ensure smooth handoff, version control, and deployment
Brand & Design Consistency
- Uphold and evolve brand standards across all digital touchpoints
- Ensure visual consistency across web pages, email campaigns, and digital advertising
- Contribute to the development and documentation of digital design guidelines and standards
File Management & Process
- Maintain organized, production-ready digital files with proper naming conventions and versioning in the DAM
- Manage multiple digital projects simultaneously across various campaigns and timelines
- Proactively communicate progress, risks, and design decisions to the team
Physical Requirements
- Work is performed while sitting/standing and interfacing with a personal computer.
- Requires the ability to communicate effectively using speech, vision, and hearing.
- Requires the regular use of hands for simple grasping and fine manipulations.
- Requires occasional bending, squatting, crawling, climbing, and reaching.
- Requires the ability to occasionally lift, carry, push, or pull medium weights, up to 50lbs.
Qualifications
Experience
5+ years of graphic design experience with a strong focus on digital design
Education
This role does not require a degree. We value relevant skills and experience and alignment with our core values above all else.
Desired Traits & Skills
- Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator) and Figma or Sketch
- Demonstrated experience designing for web, email, and paid digital advertising
- Strong working knowledge of responsive design principles and digital design best practices
- Experience working within or building component-based design systems
- Familiarity with basic HTML/CSS concepts and web accessibility standards a plus
- Strong understanding of typography, color theory, and user-centered design principles
- Experience working with UX/UI designers and developers
- Ability to manage multiple concurrent projects and deliver on tight timelines
- Strong attention to detail with excellent organizational and communication skills
- Experience in retail, e-commerce, or high-traffic digital environments preferred
